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	<title>robblewis &#187; Fun Advertising and Marketing Campaigns</title>
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		<title>Company culture 2.0 &#8211; Woot shows us how to be authentic and fun</title>
		<link>http://robblewis.com/2010/07/company-culture-2-0-woot-shows-us-how-to-be-authentic-and-fun/</link>
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		<pubDate>Wed, 14 Jul 2010 05:14:47 +0000</pubDate>
		<dc:creator>Robb Lewis</dc:creator>
				<category><![CDATA[Fun Advertising and Marketing Campaigns]]></category>

		<guid isPermaLink="false">http://robblewis.com/?p=356</guid>
		<description><![CDATA[Do you think Woot went too far?]]></description>
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		<title>Absolutely brilliant TV series promotion</title>
		<link>http://robblewis.com/2009/07/absolutely-brilliant-tv-series-promotion/</link>
		<comments>http://robblewis.com/2009/07/absolutely-brilliant-tv-series-promotion/#comments</comments>
		<pubDate>Sun, 26 Jul 2009 00:11:47 +0000</pubDate>
		<dc:creator>Robb Lewis</dc:creator>
				<category><![CDATA[Fun Advertising and Marketing Campaigns]]></category>

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		<description><![CDATA[I just read about a very clever and attention getting marketing campaign that I had to share. The Discovery Channel is promoting the season launch of shark week, it&#8217;s popular annual event. The PR teams at the Networks use all kinds of promotional gadgets and gimmicks to reach media journalists and reporters in hopes of [...]]]></description>
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